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In the face of the pandemic and widespread layoffs, Tiffany Shih knew she needed to secure a reliable source of residual income. After reading an article in Forbes about the potential of digital marketing, she took action and enrolled in a business executive course at Columbia University to learn more. With her newfound knowledge and passion for the industry, Tiffany is now determined to pave the way for women in the world of digital marketing.
Prime Day 2025: My Top Picks for NYC Style Lovers on a Budget
Jul 2, 2025
3 min read
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Hey everyone! Can we talk about how Prime Day 2025 is about to be absolutely EVERYTHING? Like, I'm literally sitting here with my coffee (in my favorite Amazon mug, obviously) planning out my entire shopping strategy because July 8-11 is going to be dangerous for my wallet - but in the best possible way!
As someone who's always hunting for those perfect NYC-inspired pieces that don't break the bank, Prime Day has become my personal Black Friday. And this year? Amazon is really coming through with deals across 35+ categories - we're talking fashion, beauty, home essentials, and all those little tech gadgets that make city life so much easier.
What's Got Me Most Excited This Year
Fashion Finds That Actually Matter You know I'm all about those pieces that transition from subway to sidewalk seamlessly. This year's fashion deals are featuring up to 50% off select Levi's pieces (hello, perfect denim for every NYC adventure), plus tons of brands that fit our aesthetic without the designer price tag. I'm especially eyeing anything that works with my Moto Boho vibe - think pieces that look effortless but photograph beautifully against those brick wall backdrops we all love.
Beauty & Grooming Steals That Make Sense Elemis is having major deals, and honestly, when you're dealing with city pollution and those harsh subway lights, good skincare isn't negotiable. I've been testing some of their products for content, and the results are chef's kiss. Plus, with all the content creation we're doing, having that glow-up game strong is essential.
Home & Tech for Small Space Living Living in NYC means every purchase has to earn its place in your space. The tech deals this year are perfect for content creators - think Ring doorbells (safety first, everyone!), Fire tablets for planning content on the go, and those home essentials that make your tiny apartment feel like a sanctuary.
My Prime Day Strategy (Because We're Strategic Like That)
Day 1 (July 8): Fashion Focus I'm hitting the fashion deals first because the good stuff goes FAST. My cart is already loaded with basics - think elevated essentials that work for both content creation and real life. Those pieces that look expensive but aren't? That's the sweet spot.
Day 2-3: Beauty & Home This is when I'm diving into skincare restocks and those home finds that make great content. You know those aesthetic organizers and cute kitchen gadgets that photograph beautifully? Prime Day is when I stock up.
Day 4: Last Chance Finds The final day is for those "did I miss anything?" moments. Plus, sometimes the best deals drop when everyone thinks it's over.
What Makes This Year Different
Amazon is really stepping up their game with AI shopping features like Rufus (which honestly helps so much when you're trying to find specific pieces) and those personalized shopping guides. As someone who curates finds for you all, these tools are game-changers for discovering those hidden gems.
Plus, they're highlighting small businesses more than ever, which aligns perfectly with supporting those unique brands that make our style stand out from the typical influencer uniform.
My Top Categories to Watch
For the Fashion Lovers:
Transitional pieces perfect for unpredictable NYC weather
Accessories that elevate any outfit (thinking statement pieces and structured bags)
Comfortable shoes that still look great (because we walk EVERYWHERE)
For the Content Creators:
Ring lights with tri pod and phone accessories for better content
Camera tools that make filming easier
Tech that makes editing easier
For the Homebody Moments:
Cozy essentials for those rare nights in
Kitchen gadgets that make meal prep easier
Storage solutions that double as decor
The Real Talk
Look, I know we're all trying to be mindful about spending, especially with everything going on. That's why I love Prime Day - it's strategic shopping, not impulse buying. I literally have a list of things I've been waiting to purchase, and Prime Day is when I can get them at prices that make sense.
Plus, with Prime membership, you're getting that fast, free shipping that's honestly essential when you're living that NYC life and don't have time for multiple trips to pick up packages.
Ready to Shop Smart?
If you're not a Prime member yet, they're offering that 30-day free trial, which is perfect timing. And honestly? Between the shipping, the streaming (perfect for those subway commutes), and exclusive deals, it pays for itself.
I'll be sharing my real-time finds on my Instagram stories (@miss_tiffysx3), so make sure you're following along!
What are you most excited to shop for this Prime Day? Drop a comment and let me know - I love hearing what's on everyone's wishlist!
Happy shopping, everyone! ✨
If you wish to check out my Amazon Storefront directly CLICK HERE
